Lutrons is a company that integrates with the Internet of Things. Our brief was to design a brand that represented this. The square logo was divided into two different triangles, creating two arrows that fill the square, which visually shows the full use of the original source. Making the elements communicate within their space.

We incorporated icons to make the brand user friendly and used bright gradients with block colours to give the overall look different depths, which also created a contemporary look.

Client: Lutrons
Services: Brand Creation // Logo Design // Print Management // Signage Design // Website Design ...Applied